Tiktok will strictly enforce age checks to block under-18s from buying or even viewing alcohol on Tiktok Shop, City AM understands, as it expands into one of retail’s most tightly regulated categories. The social media giant said its ecommerce platform is strictly for adults and that alcohol sales are being piloted only with a small [...]
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July 22, 2026 at 7:29 AM
Tiktok pledges three-stage age checks as it pilots alcohol sales
CityAM