Nitesh Tiwari's Ramayana film will launch its musical campaign on Ganesh Chaturthi. The Siya Ram poster will be unveiled at 7:30 AM IST on September 14. Following the poster, the first song, Jai Jai Ram, will be released. This track features music by AR Rahman and vocals by Shreya Ghoshal and Arijit Singh. The epic adaptation is scheduled for a two-part release starting in November 2026.